Why it’s Wow

• Powerful humidity-proofer delivers the ultimate, long-lasting frizz control
• Silkens, smooths, glosses – totally transforms hair texture
• Keeps blowouts sleek + smooth, even in extreme humidity
• Weightless, non-greasy – feels like nothing is on your hair!
•  Results last through 3-4 shampoos
•  Provides two levels of heat protection

  1. Shampoo,condition, and towel dry.
  2. Divide hair into sections. Spray liberally and evenly on damp (not wet) hair. Do not apply other styling products while the hair is wet. You can apply styling products after completing the Dream Coat blow-dry.
  3. Requires blow-drying with tension to activate.
  4. For best results, use every three to four shampoos. If using a straightening iron, heat should not exceed 380°F (190°C).

  Best for Hair Types

  For all hair types, especially dry, frizz-prone or color-treated hair. Safe for extensions and Keratin-treated hair.

  Notes from the Color Wow lab

  Dream Coat uses a ground-breaking, heat-activated polymer technology that is feather-light. It will not weigh hair down or leave it greasy.

  When activated by the heat of your blow dryer along with light tension from a brush, Dream Coat forms an invisible, hydrophobic matrix that does two things:

  1) Compresses each strand into a sleek, silky, supple shape

  2) Sheathes every strand in a light, imperceptible “raincoat” that repels moisture.